fwriction

A must read, for all those who love books, writing, reading, and the interaction that the three inevitably need to be whole.

Though it’s under siege, such real-life literary culture exists in unexpected places. A few miles down the road from where I live on the coast of Maine, a talented young bookseller named Lacy Simons recently opened a small bookshop called Hello Hello, and in her blog she wrote eloquently about her relationship to “everyone who comes in my store. If you let me, I’ll get to know you through your reading life and strive to find books that resonate with you. Amazon asks you to take advantage of my knowledge & my education (which I’m still paying for) and treat the space I rent, the heat & light I pay for, the insurance policies I need to be here, the sales tax I gather for the state, the gathering place I offer, the books and book culture I believe in so much that I’ve wagered everything on it” as if it were “a showroom for goods you can just get more cheaply through them.”

Scott reminds me what happened the last time someone stood up to Amazon. Nearly two years ago, the Macmillan publishing group adopted a new sales model that would cost Macmillan in the short run, but allow other companies to enter or remain in the e-book market without having to take a loss on every sale. Amazon’s response to more competition? They refused to sell not merely Macmillan’s e-books, but nearly every physical book Macmillan published. Amazon eventually backed down, but its initial response helped shape a widespread sense that it envisions a world in which there will be no other booksellers or publishers, a world where, history suggests, Amazon may not use its power benignly or for the benefit of literary culture.

This puts me in mind of stories about the days in Old Hollywood when the studios controlled everything. A director friend told me about a particularly ruthless studio head who, as my friend put it, would sell his mother for a bent farthing, and was, as a result, universally feared and loathed. But here’s the thing: the exec shared a common language and a common passion with those he steamrolled. Why? They inhabited the same world. Those days, my friend concluded wistfully, are gone. Movie studios have been subsumed by media empires. And when you try to have a conversation with the new Hollywood, it quickly becomes clear that you’re talking about movies and they’re talking about refrigerators.

As I see it, the problem with Amazon stems from the fact that though it started out as a bookseller, it isn’t anymore, not really. It sells everything now, and it sells it all aggressively. Maybe Amazon doesn’t care about the larger bookselling universe because it’s simply too big to care. In a way it’s become, like the John Candy character (minus the eager, slobbering benevolence) in Mel Brooks’s movie “Spaceballs” — half man, half dog and thus its own best friend.